Stats - Healthcare

Trends & statistics: the Web's richest source

Online Pharmacies Continue to Grow - Apr 6, 2005
Retailing
Price is a driving factor for users of online pharmacies.

Insurance Companies Score Online Customer Respect - Mar 28, 2005
Professional
Responsiveness improving, though privacy issues still need to be addressed.

Healthcare Consumers Rely on Consumer-Generated Content - Mar 8, 2005
Healthcare
Pattern both opportunity and threat to health manufacturers' sales.

Pharmaceuticals Target Direct-to-Consumer Marketing in '05 - Dec 22, 2004

E-mail marketing, patient support programs, and paid search among key ramp-ups in advertising spending.

Foreign Pharmacies Attract U.S. Surfers - Jul 21, 2004
Healthcare
Despite concerns about legitimacy, Internet users are searching for, visiting, and buying from foreign and rogue drugstores.

Net Attracts Health-Seeking Surfers - Apr 13, 2004
Healthcare
More than half of the total U.S. adult population seeks health information online, but a scant few are willing to pay for a Web consultation with a physician.

Users Shrink, Sites Expand - Jan 13, 2004
Healthcare
Unique visitors to health, fitness and nutrition sites spiked the first week of 2004.

Web Swallows Chunk of Prescription Sales - Nov 19, 2003
Healthcare
Online sales won't capture huge market share, but Web-influenced drug buys will have a bigger impact.

Health Insured Wary Of Online Privacy - Sep 15, 2003
Healthcare
Health insurance providers are giving online access to their customers, but less than one-quarter are visiting the sites.

Doctors Like Web for Drug Info, Still Want Perks - Aug 26, 2003
Healthcare
Recent research finds doctors participating in drug companies' online tutorials, yet hesitant to give up the traditional perks from offline sessions.